All the Franchise Support You Need

Training and On-Going Support

Style Encore® is the newest franchised brand of Winmark Corporation, a company that has been a leader in the resale-retail industry for well over two decades.  If you don’t have a retail background – don’t worry! Most of our franchisees are just like you – they have a passion for serving their community, doing something that makes them feel good about their work and helping their customers make and save money every day!  And this passion and excitement for our brand, what we do and how we serve our community starts with your training team.  You will see from the very first day the passion and pride we take in our Style Encore brand and in ensuring our franchisees are prepared for success!

With over 75 hours of classroom and in-store training on topics such as starting your corporation, store operations, employee training and customer service, you’ll gain the knowledge you’ll need to open your franchise.

Key topics during your first week include:

se-plan Business Planning.
Banks today want to lend to businesses with a track record of success – and Winmark has that with more than two decades of experience in this industry.  In your first week of training, you will build a detailed three-year business plan and proforma you can take to the bank.  While Winmark does not provide direct financing, lending institutions are very familiar with our brands.  In addition, all of the Winmark brands are listed on the Franchise Registry which will help in streamlining the loan process.
se-retail Retail Site Selection.
With nearly 30 years of experience in operating these businesses, we understand commercial real estate and the needs of our franchisees.  Our franchisees have signed literally hundreds of leases across North America over the past decades, and we are here to help guide you in that process.
se-style Style and Trend Training.
Concerned you may not be in tune with the many changing styles of ladies apparel and accessories? Don’t be. Our training staff will educate you on the hottest trends in apparel, shoes, handbags accessories and more. You’ll learn how to buy used items and what new inventory is appropriate for your store.

To hear more about our training programs click here.

Ongoing Support

se-field Field Operations.
We have the best field operations staff in resale-retail!  They are uniquely qualified for what they do and they are here to provide you with the best support possible to help you succeed.  Winmark’s Field Operations Managers are retail and operational experts with years of experience with some of the top retailers in the world like, Target®, JC Penney®, Best Buy®, Old Navy®, Saks Fifth Avenue® and more. They’re your front line partner and liaison to the rest of the home office team.
se-marketing Marketing and Advertising.
The Style Encore Marketing Manager works with the entire marketing department to deliver professionally produced television and radio commercials, digital marketing assets, direct mail materials, local store marketing programs and much more.  In addition, as a Winmark franchisee you will also have access to a media buyer experienced in working with the Style Encore brand.  They’ll work with you to formulate the best go to market strategy for your marketing investment.

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Style Encore

Style Encore