RESALE OPPORTUNITIES

Once Upon A Child-Eau Claire, WI

$185,000 including Inventory

Nationally Franchised Children’s re-sale store in Eau Claire, WI is for sale! If you've wanted to be your own boss and operate a turn-key, low investment business that families and the community love, here is your opportunity!

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Once Upon A Child is North America’s #1 children’s resale retailer! These stores fulfill a need in their communities by providing a solution for for parents looking for high quality gently used children’s apparel, toys, shoes, baby equipment and accessories at affordable, family-friendly prices. The system average sales for Once Upon A Child is just under $1M so there's plenty of room to grow.

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Just some of the reasons customers continue to choose Once Upon A Child:

  • We pay cash on the spot to our customers for their gently used items.
  • We price our gently used items at discounts up to 70% to 90% off.
  • We provide greater savings for customers who buy and sell at our stores.
  • We buy all seasons, all day, every day with no appointment necessary.
  • We work with franchisees who are passionate about helping children and their families in their communities.
  • We offer a clean, inviting, and vibrant retail-resale experience.
  • We check recalls on all toys and equipment, providing a safe, fun and reliable experience.

Our approach to Once Upon A Child has not only led to a track record of industry recognition in Entrepreneur Magazine’s Franchise 500, but also remarkable marketplace success. In 2018, the average sales volume at our Once Upon A Child locations was $973,454, with our top 25% of stores averaging $1,534,397.*

*The Average Store numbers are the 2018 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2019 Once Upon A Child® Franchise Disclosure Document (as reported by the 341 stores that had been in operation at least one year as of December 29, 2018). Of the 341 reporting stores, 149 or 44% of the stores attained or exceeded the Average Gross Sales and 147 or 43% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 85 of the reporting Once Upon A Child® Stores who ranked in the top 25% of the gross sales range. Of the 85 reporting stores in the top quartile, 36 or 42% of the stores attained or exceeded the top quartile Average Gross Sales and Average Gross Profit. A new franchisee’s results will likely differ from these results.

looking for a franchise opportunity poised for long-term success in your community? Fill out our qualification form today to get in contact with our franchise team.

People Love Buying and Reselling Used Items...Everyday!
  • 1 Sales & Gross Margin

    Average Store Gross Sales: $973,454*

    Average Gross Profit: $622,777*

    Top Quartile Average Gross Sales: $1,534,397*

    Top Quartile Average Gross Profit: $980,823*

  • 2 Core Customers

    Moms age 25 – 44

    Females age 45-65 (aunts, grandmothers)

    Presence of kids under age 14; Lower middle to upper-middle income households

  • 3 Product Mix

    96% Gently Used

    4% New

    Product Selection: Clothing, toys, shoes, accessories, and equipment for children, infant to pre-teen.

  • 4 Real Estate

    Power strip centers or suburban centers around regional shopping malls

    3,000 – 4,000 square feet

*The Average Store numbers are the 2018 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2019 Once Upon A Child® Franchise Disclosure Document (as reported by the 341 stores that had been in operation at least one year as of December 29, 2018). Of the 341 reporting stores, 149 or 44% of the stores attained or exceeded the Average Gross Sales and 147 or 43% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 85 of the reporting Once Upon A Child® Stores who ranked in the top 25% of the gross sales range. Of the 85 reporting stores in the top quartile, 36 or 42% of the stores attained or exceeded the top quartile Average Gross Sales and Average Gross Profit. A new franchisee’s results will likely differ from these results.

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