Why Franchising?

Occupy a Unique Space with Play It Again Sports®

For more than three decades, Winmark® has been a pioneer in retail resale franchising and now has more than 1,250 locations all over North America. Nearly 300 of those locations are Play It Again Sports stores, which continue to occupy a unique space in the sports and fitness retail industry. Because of this brand's position in the marketplace—and our dedicated approach to franchising—Play It Again Sports continues to be an attractive franchise opportunity for a broad range of prospective franchise partners ready to make their mark.

Want to learn more about why a Play It Again Sports franchise may be right for you? Call our team at (866) 595-0053 today get started.

Why Play It Again Sports?

For many of our franchisees, Play It Again Sports is an opportunity to engage in one of their passions—sports and fitness—while simultaneously allowing them to build a vibrant, robust business in their community. Play It Again Sports is also family-oriented, and its "trade in and trade up" approach to resale makes it a perfect equipment source for families with growing children who play in local leagues and on school teams and are constantly in need of quality equipment at affordable prices.

Beyond that, though, our Play It Again Sports franchisees continue to have success with us and renew their Winmark franchise agreements due to our long-term commitment to training and support. We're proud to provide our franchisees the tools and resources they need to sustain and grow their business.

Our Play It Again Sports franchisees continue to have success due to:

  • Our extensive franchisee training program
  • Our decades of proven franchise experience
  • Our Buyers Certification Program focused on acquiring quality used sports and fitness equipment
  • Our used and new inventory assortment that changes daily and provides our customers the complete solution for their sports and fitness needs
  • Our partnerships with third-party vendors
  • Our unique, competitive niche in the retail marketplace
  • Our proprietary point-of-sale software that determines resale pricing
  • Our cloud-based online reporting system that allows for remote access
  • Our 100% franchised system that puts an emphasis on franchisee support
  • Our robust support infrastructure that helps all franchisees perform at their very best
  • Our willingness to work with first-time franchisees and family teams who are passionate about making their business a success

If this sounds like an opportunity that's right for you, then reach out to us today. Our Winmark team is ready to discuss your qualifications and outline the next steps toward you owning and operating your very own Play It Again Sports franchise!

Contact our team today to start the process—we look forward to speaking with you!

Steps to Ownership
People Love Buying and Reselling Used Items...Everyday!
  • 1 Sales & Gross Margin

    Average Store Gross Sales: $818,699*

    Average Gross Profit: $427,776*

    Top Quartile Average Gross Sales: $1,458,020*

    Top Quartile Average Gross Profit: $747,620*

  • 2 Core Customers

    Adults age 25-49

    Parent of kids ages 4-16

    Middle to upper income households, presence of youth sports programs.

  • 3 Product Mix

    60% New

    40% Quality Used

  • 4 Real Estate

    Power centers with big box anchors, suburban strip centers near regional malls

    3,000 – 3,500 square feet

*The Average Store numbers are the 2018 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2019 Play It Again Sports® Franchise Disclosure Document (as reported by the 252 stores that had been in operation at least one year as of December 29, 2018). Of the 252 reporting stores, 90 or 36% of the stores attained or exceeded the Average Gross Sales and 97 or 38% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 63 of the reporting Play It Again Sports® Stores who ranked in the top 25% of the gross sales range. Of the 63 reporting stores in the top quartile, 23 or 37% of the stores attained or exceeded the top quartile Average Gross Sales and 21 or 33% of the stores attained or exceeded the top quartile Average Gross Profit. A new franchisee’s results will likely differ from these results.

Franchisee Testimonials

Be a part of a franchise that believes in changing lives, families, and communities.

See More Videos

Awards &

When you have proven success, such as Winmark Corporation, people start to take notice.

Meet Our Team
  • Forbes Best Small Companies
  • Franchise 500 Ranked 2019
  • Franchise Times Top 200
  • IFA Franchising Member
  • CFA Member

Contact Us Today to Receive Your Free Franchise Report!

    • Please enter your first name.
    • Please enter your last name.
    • This isn't a valid phone number.
      Please enter your phone number.
    • This isn't a valid email address.
      Please enter your email address.
    • Please enter your city.
    • Please enter the state/province you're interested in.
    • Please enter a message.