Why Franchising?

Building Success with Our Plato's Closet® Brand

For over 30 years, Winmark Corporation has led the field in the retail-resale industry, pioneering what is now known as the "ultra-high-value" approach to franchising. Over this time, we've developed a vibrant stable of retail brands—including Plato’s Closet—and have continued to build success with dedicated franchisees who are passionate about their stores.

Are you interested in becoming a franchisee? Our friendly, knowledgeable team is ready to speak with you! Call us at (866) 595-0053 today for more information!

Why Winmark® Leads the Way

Winmark is certainly not the only resale franchisor out there, but we've continued to distinguish ourselves over the years and have established ourselves as the largest, most successful and most respected retail-resale franchisor in North America. Much of this has to do with how we develop our franchisees and our vigilant commitment to making their stores as successful as possible.

As a Winmark franchisee, you can expect:

  • A 100% franchised system that serves franchisee success—not corporate stores
  • An extensive training program to prepare you for the business ownership
  • Our willingness to work with first-time franchisees and family teams
  • Ongoing operations and marketing support from our dedicated franchise team
  • A critical and enticing niche inside the retail marketplace
  • Powerful POS system and online cloud platform to assist you with pricing and reporting
  • Rock solid relationships with our third-party vendors
  • A robust corporate infrastructure that is ready to support the needs of our franchisees

Does this sound like the kind of franchisor/franchisee relationship you know you could help make a success in your community? If so, then our Winmark franchise team invites you to contact us.

Start today by submitting our qualification form. Our team will promptly get back to you about next steps!

About Plato's Closet
People Love Buying and Reselling Used Items...Everyday!
  • 1 Sales & Gross Margin

    Average Store Gross Sales: $1,037,564*

    Average Gross Profit: $640,062*

    Top Quartile Average Gross Sales: $1,548,876*

    Top Quartile Average Gross Profit: $958,758*

  • 2 Core Customers

    Females age 12 to 24

    Middle to upper middle income households

    Junior/senior high school and college students

  • 3 Product Mix

    98% gently used

    2% new

  • 4 Real Estate

    Power strip centers or suburban centers around regional shopping malls with a solid teen draw

    3,000 – 4,000 square feet

*The Average Store numbers are the 2018 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2019 Plato’s Closet® Franchise Disclosure Document (as reported by the 443 stores that had been in operation at least one year as of December 29, 2018). Of the 443 reporting stores, 189 or 43% of the stores attained or exceeded the Average Gross Sales and 191 or 43% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 110 of the reporting Plato’s Closet® Stores who ranked in the top 25% of the gross sales range. Of the 110 reporting stores in the top quartile, 46 or 42% of the stores attained or exceeded the top quartile Average Gross Sales and 49 or 45% of the stores attained or exceeded the top quartile Average Gross Profit. A new franchisee’s results will likely differ from these results.

Franchisee Testimonials

Be a part of a franchise that believes in changing lives, families, and communities.

See More Videos

Awards &

When you have proven success, such as Winmark Corporation, people start to take notice.

Meet Our Team
  • Forbes Best Small Companies
  • Franchise 500 Ranked 2019
  • Franchise Times Top 200
  • IFA Franchising Member
  • CFA Member
  • Franchise 500 #1 in Category 2019

Contact Us Today to Receive Your Free Franchise Report!

    • Please enter your first name.
    • Please enter your last name.
    • This isn't a valid phone number.
      Please enter your phone number.
    • This isn't a valid email address.
      Please enter your email address.
    • Please enter your city.
    • Please enter the state/province you're interested in.
    • Please enter a message.