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Sporting Goods Franchise of Used Merchandise!

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Why Choose Winmark

Let’s Talk About Our Values

  • Trust

    Mutual trust with our franchisees is crucial. This is a big leap for both sides, so we want you to feel confident in investing your time and money with our brand.

  • Top Performance

    We want you to succeed. 100% of our time, resources, and money are all dedicated to our franchisees - not corporate entities.

  • Transparency

    We create open avenues for discussion so our franchisees can share their ideas, challenges, and questions at any time.

  • Team

    We give you the resources, information, tools, and support to be successful throughout our long-term relationship.

Learn More About Our Competitive Edge
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Average Gross
Sales for Our
Franchisees

Graph of play-it-again-sports's Average Gross Sales
2022 Top Quartile Average Sales*$2,076,305
Two guys in sports store

Play It Again Sports® Franchise

Quality New & Used Sports Equipment Stores

You may never outgrow your favorite sports — but you may outgrow your equipment. At Play It Again Sports, our franchise partners have been providing athletes of every age the new and quality used sports and fitness equipment they need to be their best out on the field, on the court, at the rink and in the gym. Since 1983, Play It Again Sports has expanded to nearly 300 locations throughout North America and has become a major player in the sports retail industry. Entrepreneur Magazine agrees and has ranked Play It Again Sports in the publication's top Franchise 500. If you’re passionate about sports and are looking for a sports gear resale franchise opportunity that allows you to stay engaged with athletes in your community and build a business doing something you love, then Play It Again Sports is ready to put the ball in your court.

Want to learn more about how to start a sporting goods store? Fill out our online form to contact our team at Winmark today!

*The Average Store numbers are the 2022 Average Gross Sales and Average Gross Profit amounts stated in Schedule “I” of the 2023 Play It Again Sports® Franchise Disclosure Document (as reported by the 252 stores in the U.S. and Canada that had been in operation at least one year as of December 31, 2022). Of the 252 stores, 98 or 39% of the stores attained or exceeded the Average Gross Sales and 99 or 39% of the stores attained or exceeded the Average Gross Profit. The top quartile Average Gross Sales and Average Gross Profit only relates to the 63 Play It Again Sports® Stores that ranked in the top 25% of the gross sales range. Of the 63 stores in the top quartile, 20 or 32% of the stores attained or exceeded the top quartile Average Gross Sales and Average Gross Profit. A new franchisee’s results will likely differ from these results.

Steps to Success

Own a business that recycles used merchandise into cash for you - and gives a great deal for your customers!

See All Steps
Near Perfect 0+% Renewal Rate

* Average renewal rate over all 5 brands since 2002.

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Own A Sports Shop Business
Buy, Sell, Or Trade New & Used Gear

Play It Again Sports Plays It Smart

Play It Again Sports adheres to a retail resale format that Winmark has been refining for over three decades: the “ultra-high-value” retail niche. Our concept of buying and selling fills a critical marketplace gap and allows us to provide both new and high quality used sports and fitness equipment to customers and families at an affordable price. Play It Again Sports franchisees are trained to buy, sell, and trade sports and fitness equipment that constantly refreshes and invigorates their inventory and offers the industry's top brands, with the widest selections in new and used, all at a remarkable price point.

Want to learn more how it all works? Fill out our qualification form to contact our team at Winmark today!

Contact Us Today to Receive Your

Free Franchise Report!

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Fill out our full application if you are ready to get ahead and become part of the Winmark family.

  • 2023 Franchise 500 Ranked
  • 2022 Franchise 500 Ranked
  • Forbes Best Small Companies 2014
  • Franchise Times Top 200+
  • IFA Franchising Member
  • Canadian Franchise Association Member