Training & Support from Winmark®

Getting the Franchise Resources You Need to Thrive 

Play It Again Sports® is part of a franchise system that has been supporting unique retail franchise opportunities since 1988. If you don’t have a retail background—don’t worry! Most of our new franchisees do not come from retail which is why our experienced training team is so important. The first thing you’ll notice about our team is the excitement and passion they bring to the training process.

Want to learn more about the training and support you'll have access to as a Play It Again Sports franchisee? Contact us today!

Our Training Program

  • Business
    Planning

    Business Planning

    • Banks today want to see a solid business plan with a strong financial plan and committed ownership.

    • Winmark will help you build that plan based on our years of experience.

    • One full day of training is dedicated to building a detailed three-year plan and written narrative.

    • Together, these tools create a financial strategy for you to share with the bank to obtain financing.
     

  • Retail Site
    Selection
    Retail Site Selection

    Training on site criteria such as economics, size, visibility, parking and co-tenants

    Lease information training including retail terminology, lease basics and hiring a broker

    Provide necessary information to landlord

    Monitor the progress from letter of intent to lease signing

  • Product Knowledge and Training
    Product Knowledge and Training

    • Product knowledge training on sports and fitness equipment

    • Education on all the latest equipment in each category

    • Detailed hands on training of what to buy and how to buy it

Ongoing Support 

Winmark's® support of its franchisees does not end with our initial training program. We're invested in the success of our franchise partners and make sure they continue to have the help and resources they need to make their Play It Again Sports location as successful as possible.

Our franchisees can always expect to have access to: 

Field Operations Consulting 

Looking for a small business consultant ready to help you grow your Play It Again Sports business and reach your personal goals? Look no further. Winmark’s Field Operations Managers are retail experts with years of experience from some of the top retailers like, Target®, J, Best Buy®, Old Navy®, Kohl’s® and more. They’re your front line partner and liaison to the rest of the home office team.

Marketing and Advertising 

 The marketing team is dedicated to delivering professionally produced television and radio commercials, digital and social marketing assets, event marketing materials, local store marketing programs, and so much more. As a Winmark franchisee, you will also have access to a preferred marketing vendor experienced in working with the Play It Again Sports brand. They’ll work with you to lay out a marketing plan, ensuring your marketing dollars are spent in the right places to generate the best return on your investment.

Ready to take your first step in applying for one of our Play It Again Sports franchise businesses? Fill out our qualification form today!

Play It Again Sports Store Owners Love to Franchise with Winmark

  • "As long as you the motivation and you have the drive, and are following what they are telling you and doing that, I think anybody with any background can be successful."
    - Mike M.
  • "We're 100% happy with our decision to purchase our stores and move forward. Looking back, I wouldn't change anything."
    - Rob L.
  • "We really believe that kids find their place in sports and for us, Play It Again Sports really fit our passion and what fuels us as parents and in our community."
    - Scott & Lynne P.
  • "It's really been a rich experience for us to grow and develop the store, but also connect with our staff, our family, and the community outside."
    - Jace and Liz T.
  • "Play It Again Sports is definitely fun and its a lot more fun to have a partner that really does care and helps along the way."
    - Antwan J.
  • "My sister and I are both not business people. We love Winmark. We do whatever they say...They hold our hand a lot and we are thankful."
    - Jessica P.
  • "The grand opening was amazing. We ended up breaking the grand opening sales record for all of Play It Again Sports franchises; and having Winmark come out to the store for the grand opening to be there with us was invaluable."
    - Erich K.
  • "Winmark gave us all the tools we really needed in order to make sure we were ready to take on this endeavor."
    - Jocelyn & Chris M.

Learn About the Process

Discover the step-by-step journey to becoming a franchise owner. From meeting requirements to joining the brand, we'll guide you through the process. Start your exciting entrepreneurial journey today!

Ready to Take the First Step?

Fill out the form below to get started and receive your free franchise report!
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Fill out our full application if you are ready to get ahead and become part of Winmark's franchise brands.
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