Why Franchising?

Style Encore® & Our Proven Approach

At Winmark®, we understand that choosing a franchisor is a critical decision that can have a meaningful impact on a potential franchisee’s future. That is why we are so proud of our track record of success with our franchise partners all over North America.

For nearly over decades, we have refined our approach to these partnerships, expanded on our award-winning brands, and supported our franchisees' long-term success. We currently have over 1,250 Winmark locations across North America and, over the last 10 years, have had a 95% to 100% franchise agreement renewal rate with our franchisees.

Want to learn more about why Winmark is the right franchise opportunity for you? Call (866) 595-0053 or submit a qualification form today.

What Makes Winmark Different?

Since we started franchising in 1988, Winmark has built its reputation as the largest retail-resale franchisor in North America. Our franchisees can trust that our approach to this industry has been proven numerous times across our family of brands and that they will have the tools and resources they need to build stable, flourishing business.

Why do our franchise partners continue to succeed?

Ongoing Training & Support
When you sign a franchise agreement with Winmark, you will be enrolled in our training program, which includes more than 75 hours of classroom training. Your training will cover everything from store operations, customer service, and much, much more. Once you've completed training, you will continue to receive field operations and marketing and advertising support from our Winmark franchise team, as well as educational opportunities in regional meetings and at our annual conference.

Unique Role in Marketplace
Our Winmark retail-resale brands are specifically designed to fill an intermediate place between high-end retail and low-quality secondhand stores and thrift shops. Because we've focused on providing a high-quality product and experience for customers, our franchisees have been able to cultivate both a budget-conscious clientele and refined shoppers looking for the latest trends and brands all at affordable prices.

Our Commitment to Franchisees
When Winmark looks for franchise partners, we're not looking for individuals with decades of experience in the fashion or retail industry. Instead, we're looking for people who are passionate about women's fashion and offering something new, exciting, and affordable to their community. Winmark often works with first-time franchisees that include family teams (couples, parent/child) that are ready to work with us and seize a great business opportunity. All of the industry knowledge, tools, and infrastructure is provided by us.

Are you ready to discover more about owning and operating your own Style Encore franchise business? Submit a qualification form or call (866) 595-0053 to contact Winmark today.

About Style Encore
People Love Buying and Reselling Used Items...Everyday!
  • 1 Sales & Gross Margin

    Average Store Gross Sales: $734,044*

    Average Gross Profit: $428,906*

    Top Quartile Average Gross Sales: $1,085,446*

    Top Quartile Average Gross Profit: $630,119*

  • 2 Core Customers

    Women starting in their late 20s and up

    Middle to upper-middle income households

  • 3 Product Mix

    98% Gently Used

    2% New

    Product Selection: Women’s sizes 0 – 4X. Clothing, shoes, handbags and accessories.

  • 4 Real Estate

    Power strip centers or suburban centers around regional shopping malls with co-tenants appealing to women

    3,000 – 4,000 square feet

*The Average Store numbers are the 2018 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2019 Style Encore® Franchise Disclosure Document (as reported by the 55 stores that had been in operation at least one year as of December 29, 2018). Of the 55 reporting stores, 27 or 49% of the stores attained or exceeded the Average Gross Sales and 28 or 51% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 13 of the reporting Style Encore® Stores who ranked in the top 25% of the gross sales range. Of the 13 reporting stores in the top quartile, 3 or 23% of the stores attained or exceeded the top quartile Average Gross Sales and 4 or 31% of the stores attained or exceeded the top quartile Average Gross Profit. A new franchisee’s results will likely differ from these results.

Franchisee Testimonials

Be a part of a franchise that believes in changing lives, families, and communities.

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Awards &

When you have proven success, such as Winmark Corporation, people start to take notice.

Meet Our Team
  • Forbes Best Small Companies
  • Franchise 500 Ranked 2019
  • Franchise Times Top 200
  • IFA Franchising Member
  • CFA Member

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