Open Accessibility Menu

Why Multi-Unit Operators are Drawn to Winmark Franchises

For over 30 years, Winmark – the Resale Company® has been helping franchisees fulfill their entrepreneurial dreams. With five resale brands under our belt and over 1,270 locations, people looking for a small business opportunity are impressed by the profitability, scalability and 360-degree support our resale stores offer.

These features are just some of the reasons why so many franchisees go on to become multi-unit owners. From signing an agreement to growing their stores, they continue to experience the benefits of investing in our industry-leading resale franchise.

business meeting

Profiting off a Booming Resale Market

As people everywhere try to live more sustainable lives, the resale market is only continuing to grow. By 2023, it’s expected to become a $53 billion industry, and it’s growing even faster than the retail market as a whole.

Not only are our brands instantly recognizable, but we have developed strong relationships with third-party vendors that provide everything from business insurance to fixtures, supplies and credit card processing to help our franchisees maximize their top and bottom lines.

Time and time again, franchisees have credited our proven business model with setting them up for success. It even contains multiple revenue streams, including yet another booming sector: ecommerce.

From New Franchisee to Multi-Unit Ownership

From the moment a franchisee signs an agreement, our team offers support in a number of different ways. From real estate support to operations, training, finances, legal obligations, buildout, inventory, hiring and marketing, we make it possible for owners with or without retail experience to build a successful store.

One of the most rewarding parts for our franchisees is becoming involved in their communities. Whether they do so on social media, through fundraising for important causes or community events, business is all about building relationships. 

Another reason franchisees go on to open several units is because of our franchise’s transparency. We encourage feedback from franchisees and work regularly to improve our processes and grow our stores even further.

Building a Diverse Portfolio

Finally, many of our franchisees have seen Winmark as an attractive investment because they have the flexibility to “mix and match” any of our five brands in their portfolio. Play It Again Sports®, Plato’s Closet®, Once Upon A Child®, Music Go Round® and Style Encore® are all well-known brands that run off our successful business model.

Because our franchises are completely integrated and run off the same point-of-sale system and procedures, it makes it easy for franchisees to open multiple units — whether they’re of the same brand or not. Plus, our team continues to test and implement the latest and greatest technology to give our franchisees even more of a competitive edge.

Opening a Resale Franchise

As a leading franchise that has been recognized by Forbes, Entrepreneur Magazine, Franchise Times and more, the future is looking bright for our resale franchises.

Still, there is no better recognition than from our franchisees. Karen Wright, a multi-unit franchisee in Toronto, experienced firsthand what it was like to grow her portfolio with two of our resale brands.

“Winmark’s support (and) all of the different programs that they’ve put in place that they’ve learned through the franchisees have helped us grow our business to something I never thought was possible,” she said.

Are you looking to bring your big entrepreneurial dreams to life with a resale franchise full of opportunities? Click here to learn more about growing your portfolio with Winmark – the Resale Company®.