When the economic tailwinds are strong, there are more opportunities for business owners to give back to their communities through charitable initiatives. However, it’s when communities are facing the most challenging financial situations that philanthropic efforts have the greatest impact.
We’ve seen franchisees representing multiple Winmark resale brands doing what they can to give back to their local communities. Here are just a few examples helping their communities:
Helping a Non-Profit that Gives At-Risk Children Access to Food
In Lakeland, FL, Play It Again Sports® franchise owner Mike Johnson heard from his wife that a local non-profit organization called KidsPACK was facing supply chain issues as a result of the coronavirus. KidsPACK’s mission is centered on providing meals for homeless and food insecure kids every weekend.
When the organization was at risk of not being able to get the supplies it needed, coverage from the Polk County NBC News affiliate inspired the community to act – including Mike. He volunteered to be a drop-off point for donations to KidsPACK. Members of the community, as well as religious groups, civic organizations and others have come together to help make sure kids in need don’t have to worry about meals on the weekends.
Mike and his team have continuously posted on social media, informing followers of the donation drive and how they can contribute.
Bringing the Community of Small Business Owners Together
One of the silver linings of the COVID-19 pandemic is how it has helped establish a spirit of camaraderie and togetherness among members of the community – and this extends to local business owners.
Small businesses comprise 44 percent of economic activity in the U.S. and create two-thirds of new jobs, according to the U.S. Small Business Administration. In short, they’re central to the health of the national economy.
Rusty and Amy Puckett, the Once Upon A Child® owners in Monroe, LA, have taken to social media to promote this sentiment and inspire their followers to support other local small business owners. Every Wednesday in April, the store has given away a $25 gift card to a local restaurant.
To participate, followers on the Once Upon A Child Facebook page simply like the post, leave a comment that mentions the person’s favorite local restaurant and share the post. The winner is chosen at random and can collect their gift card at a selected location.
Not only does this build stronger ties within the local business community, but with consumers as well.
A Partnership in Support of Children
Music Go Round® franchisee Matt Orenstein has long been a partner and member of the Alamo Kiwanis Club, working through the organization to give back to local children’s charities.
In April, Matt joined with the local Kiwanis Club to raise donations for The Children’s Shelter, a San Antonio-based non-profit that strives to safeguard child survivors of abuse, neglect and abandonment.
They held a live raffle for a mint condition, used ESP M-10 Black Electric Guitar on April 24th, with individuals being able to purchase raffle tickets at tiered levels. The event raised $1,250 over the course of a week and a half, and the proceeds went directly to The Children’s Shelter.
Winmark franchisees are dedicated to giving back to their communities and supporting each other. To learn more about franchise opportunities with Once Upon A Child®, Play It Again Sports®, Music Go Round®, Plato’s Closet® or Style Encore®, download a free franchise report here.